About

An independent perspective on the future of places

We report on how destinations can restore ecosystems, protect culture, strengthen communities and leave something of value to the people who come after.

Our mission

Most destination coverage is written to sell a place. We write to understand one. Regenerative Destinations examines how countries, regions, islands, cities and rural territories try to move beyond doing less harm towards leaving places healthier, more resilient and more equitable than they found them — and how far the evidence supports their claims.

We write for the people who plan, govern and invest in destinations, and for travellers who want to understand where they are going. Hotels and developers appear when they tell us something about a place; the destination is always the subject.

What we mean by “regenerative destinations”

We use the term for places that are deliberately trying to restore the natural, cultural and social systems tourism depends on — not merely to reduce their footprint. It describes an intention and a direction of travel, not a status. No destination becomes regenerative because it uses the word; we look for what it does, what it measures and who benefits.

Our coverage reads every place through six connected dimensions:

  • Nature & biodiversity. Ecosystems, habitat restoration, water, land and marine stewardship, ecological connectivity.
  • Culture & heritage. Living culture, architecture, craft, food traditions, historic landscapes and cultural continuity.
  • People & community. Local livelihoods, community agency, equitable value creation and resident wellbeing.
  • Place & identity. Bioregions, landscape character and the relationship between a destination and its context.
  • Wellbeing & connection. Access to nature, restorative experience and meaningful exchange between visitors and residents.
  • Legacy & resilience. Governance, climate adaptation, responsible investment and intergenerational value.

These dimensions are an editorial lens, not a methodology for certification.

Editorial principles

  • Evidence before adjectives. We separate aspiration, announcement, activity, documented outputs and independently verified outcomes, and say which is which.
  • Sources on the page. Every factual claim about impact is linked to its source, and we say whether that source is the initiative’s owner or independent.
  • Communities speak for themselves. We do not present a tourism board or developer as the voice of residents or Indigenous peoples, and we say when their perspective is missing.
  • Uncertainty is reported, not hidden. Where evidence is thin we say so, rather than leaving a place out or overstating what it has achieved.
  • Corrections are visible. We fix errors promptly and note what changed.

Read the full editorial standards.

The evidence scale

01

Aspiration

A stated intention, vision or strategy.

02

Announced

A named initiative, publicly launched; no reported results yet.

03

In progress

Implementation under way; activity reported by its owner.

04

Documented

Outputs or outcomes reported with data, still first-party.

05

Verified

Outcomes reported by an independent party.

An editorial reading tool — not a rating, audit or certification.

Experts & contributors

Regenerative Destinations is produced by a small editorial desk working with a network of experts and contributors: people who manage destinations, study ecosystems and heritage, work with host communities and measure impact. Each piece says who wrote it, what it draws on and any interest that readers should know about.

The editorial desk

Pieces credited to The Editors are researched and written by the desk. Every claim is checked against its source before publication, and every page lists those sources. The desk decides what we cover and applies our editorial standards.

Featured contributors

Portrait of Héctor de Castro

Featured contributor

Héctor de Castro

Founder and Chairman of Regenera Luxury, our affiliated organisation. More than 25 years in luxury hotel management and tourism across four continents, including senior roles in European hotel technical services. GSTC-certified sustainable tourism expert; doctoral candidate in international tourism at Universidad Anáhuac Cancún, where he teaches in the Faculty of Hotel and Tourism; author of a 2026 paper defining regenerative luxury. Pieces he writes carry his name and an affiliation disclosure.

LinkedIn · ORCID

Portrait of Kent Richards

Featured contributor

Kent Richards

Founder, Wellness World Global

Founder of Wellness World Global, a consultancy that provides pre-opening and operations leadership to spas, health clubs, residential developments and hotels. Born in Kitwe, Zambia, and raised in South Africa, he spent more than 11 years at Six Senses, latterly as global corporate director of spa and wellness operations, after roles at Fitness First, Virgin Active, W Hotels and bliss. He sits on the advisory board of the World Spa and Wellness Conference.

Saving the world? Kent Richards on starting with your own community

Portrait of Dr László Puczkó

Featured contributor

Dr László Puczkó

Chair, Wellness Tourism Association · HTWWLife

Chair of the Wellness Tourism Association and the voice behind HTWWLife, which is preparing a white paper on health, longevity and luxury hospitality. He writes on wellbeing, longevity and how hospitality can measure what it offers guests.

Wellbeing, longevity and luxury

Portrait of Maria Murphy

Featured contributor

Maria Murphy

Co-founder, Within The Village

Co-founder of Within The Village in Roundstone, Connemara, which reopened a historic pub and guesthouse in 2023. She has more than 25 years in tourism, education, consultancy and research in Ireland, Dubai, the US and China, lectures and develops programmes at Atlantic Technological University, judges Irish hospitality and tourism awards, and is a PhD candidate researching luxury travel through slow travel and signature experiences.

Within The Village

Portrait of Mujtaba Ali Hashmi

Featured contributor

Mujtaba Ali Hashmi

International Auditor, Regenera Luxury · Jeddah

International Auditor at Regenera Luxury, based in Jeddah, where he supports its work in Saudi Arabia. A design lead by profession, he holds the LEED Green Associate credential and is a Green Globe accredited auditor.

From giga projects to giving back

Our expert network

We call on specialists to review profiles and guides in their field, and to write for us. Reviewers are credited on the pages they review. The network covers:

  • Destination management & policy — visitor levies, carrying capacity, governance and tourism law.
  • Conservation & marine science — forests, reefs, wildlife and water systems.
  • Heritage & living culture — historic cities, craft, festivals and the institutions that sustain them.
  • Community & Indigenous tourism — land rights, conservancies, community-run enterprises and benefit sharing.
  • Impact measurement & data — indicators, baselines, verification and certification schemes.
  • Hospitality operations — how hotels source, employ, build and report.

Write or review for us

We welcome researchers, destination managers, community representatives, conservation practitioners and journalists with first-hand knowledge of a place. Tell us what you know and how you know it on our contact page; contributors disclose any interest in the places they write about.

Ownership & affiliations

Regenerative Destinations is published by Regenera Luxury LLC and is affiliated with Regenera Luxury, a hospitality research, assessment and certification organisation. Our content is created by an editorial desk working with a team of advisers and external expert contributors. Our evidence method is informed by internationally recognised frameworks, including the GSTC Destination Criteria and UN Tourism’s Statistical Framework for Measuring the Sustainability of Tourism, and, for hospitality, by the Regenera Luxury Standard, whose criteria are reviewed by an independent Board of Advisors. Regenera Luxury has commercial and institutional relationships with some destinations, hotels and public bodies we write about; wherever that is the case, the page carries a disclosure. Inclusion in Regenerative Destinations is never a rating, endorsement or certification, and does not lead to recognition by Regenera Luxury.

Related publications: The Regenera Luxury Journal · Regenera Luxury.

How we handle the relationship: our editorial desk decides what we cover; no destination or hotel pays for or approves its coverage, and a relationship with Regenera Luxury never changes an evidence label; links to affiliated sites appear only where they help the reader, and are labelled as affiliated.

Contact

Story ideas and corrections: [email protected].

More on our contact page.